BrainMinders™ , the signature project for Pilot International, was introduced at the International Convention in Denver, in July 2001. This public service  campaign features Public Service Announcements for the media promoting awareness of brain injury and prevention messages.                                        

The award-winning BrainMinders™ programs feature safety tips for children and are presented by Pilot Clubs around the world. 500,000 books are in circulation.

The BrainMinder Buddies™ program structures injury prevention “Play Safe, Play Smart” through the story “Wise Old Owl and his Fuzzy, Funny, Smart and Sunny BrainMinder Buddies”. Gerald Giraffe - helmet Safety, Martin Monkey - playground safety, Penny Panda - seatbelt safety and Fiona Fox - crossing the street safety, illustrate how to play safe and play smart.

The program for children 7-8 years of age features Brave Bob Beagle - gun safety, Toolip Pig - safety in the kitchen, Hero Horse - helmet safety, Captain Kitty - boating safety and Danny Deep - swimming safety. sixteen page coloring book includes information and activities for the parents and coloring pages with tips and activities for the children.

Pilot International's exclusive Public Service campaign, BrainMinders™ is focused on providing brain injury prevention education to the general public, children, caregivers and professionals in the community.

The BrainMinder Buddies™ youth educational portion targets children three to six and seven to eight years of age and highlights injury prevention through the "Play Safe, Play Smart" program.